Selfridges_22.05.16-004.jpg

Everybody

The Body Studio in Selfridges is the largest department now open in the London flagship store. Everybody was the campaign surrounding it’s opening, which celebrates the beauty and strength of the female body. The Ultralounge became a work out space, whilst the new Hemsley + Hemsley cafe hosted ‘BodyTalks’ from a range of speakers including a ballet dancer, spiritual guru and psychotherapist. 

I was brought in as a designer to work on the  in-store design, from conception to artwork and production. 

 

The Body Studio in Selfridges is the largest department now open in the London flagship store. Everybody was the campaign surrounding it’s opening, which celebrates the beauty and strength of the female body. The Ultralounge became a work out space, whilst the new Hemsley + Hemsley cafe hosted ‘BodyTalks’ from a range of speakers including a ballet dancer, spiritual guru and psychotherapist. 

I was brought in as a designer to work alongside the creative team on the in-store design, from conception to artwork and production. 

Role: Design
Studio: Selfridges